DigitalCFO Asia Malaysia Symposium 2022 has ended

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Tuesday, September 13

9:00am GMT+08

Registration & Welcome Drink
Tuesday September 13, 2022 9:00am - 9:30am GMT+08

9:30am GMT+08

Opening Address by DigitalCFO Asia
Tuesday September 13, 2022 9:30am - 9:40am GMT+08

9:40am GMT+08

Symposium Chairperson's Opening Remarks
avatar for Saw Leng Koh

Saw Leng Koh

Consulting Finance Expert, DigitalCFO Asia
Saw Leng inspires to be an accountant at the young age of 6. She started her career with Coopers & Lybrand, now known as PWC, while pursuing her ACCA on part time basis. She has broad commercial experience in financial management, working capital management, internal control, financial... Read More →

Tuesday September 13, 2022 9:40am - 9:50am GMT+08

9:50am GMT+08

Keynote Presentation: Examining the logical next steps for CFOs following the start of finance transformation
What should CFOs and finance leaders focus on, people, technology, or sustainability? How to know if the chosen approach in the transformation is the best fit for the organization? The finance transformation journey of each organization will be different, but forward-looking leaders already have top action plans on how to drive this transformation in favour of their finance team and organization.

avatar for Izzad Shamsudin

Izzad Shamsudin

Group Chief Finance Officer, KFC & Pizza Hut Malaysia

Tuesday September 13, 2022 9:50am - 10:10am GMT+08

10:10am GMT+08

Technology Presentation: Unlocking Data-Drive Insights to Accelerate Finance Transformation
CFOs have to make decisions daily which have influence on shareholder value.  With the right data, in the right format, at the right time, finance leader can then contribute to impactful business decision making for profitability and maximise shareholders’ return.  In this session, Lee Thong will share the drivers for change in the present context, considerations when managing data and potential outcomes for finance function.

avatar for Tan Lee Thong

Tan Lee Thong

CFO Practice Lead, Workday
Lee Thong is the Asia CFO Practice Lead for Workday, and a chartered accountant with over 25 years of Finance leadership experience across listed and privately owned MNCs in various industries. In his last held position with an US$1.2B MNC headquartered in Singapore, Lee Thong led... Read More →

avatar for Workday


Workday is a leading provider of enterprise cloud applications for finance and human resources, helping customers adapt and thrive in a changing world. Workday applications for financial management, human resources, planning, spend management, and analytics have been adopted by thousands... Read More →

Tuesday September 13, 2022 10:10am - 10:40am GMT+08

10:40am GMT+08

Understanding how agility can drive finance transformation forward
Data governance, and value creation, are just some of the terms involved in the ongoing finance transformation. As the pace of change continues to accelerate to digitization and automation, the necessity for agile planning is increasingly growing more evident.

The finance function is now considered a strategic business partner, as it has access to both financial and non-financial data. What role can agility play in driving the finance transformation towards the evolving market conditions?

avatar for Joanne Rodrigues

Joanne Rodrigues

Chief Financial Officer, Affin Bank Berhad
Presently, Joanne May Rodrigues occupies the position of Chief Financial Officer at Affin Bank Bhd.  She is a Fellow Chartered Accounting with the ICAEW, with 20 years of experience in the Banking Industry. She as a Global MBA from The University of Manchester and an undergraduate... Read More →

Tuesday September 13, 2022 10:40am - 11:00am GMT+08

11:00am GMT+08

Coffee Break
Tuesday September 13, 2022 11:00am - 11:30am GMT+08

11:30am GMT+08

Panel Discussion: Establishing a sustainable finance function
When sustainability is in talks, ESG is quick to enter a leader’s mind, however, despite their efforts, it seems that they are just scraping the surface of the issue. Now, CFOs are paying more attention to how environmental, social, and corporate governance can improve business performance.

However, sustainability is not just about the environmental context. It could also mean, building a team that could withstand multiple types of disruption. A resilient finance function that can adapt right away to the current market condition.

avatar for Ts. Lee Chin Hon

Ts. Lee Chin Hon

Business Information Security and Data Governance (Member of IMA), AmGeneral Insurance Berhad
Chin Hon is a member of IMA, working with AMGeneral Insurance Bhd as the head of Business Information Security and Data Governance. During his experience, he has obtained various creditations such as CMA, CSCA and FCA (CAANZ). He is an experienced professional with a demonstrated... Read More →

avatar for Stephanie Sim

Stephanie Sim

Head of Group Finance, MIDF Group
Stephanie is the Head of Group of Finance of MIDF Group, a financial services provider in three core business areas, investment banking, and development finance and asset management. Stephanie comes with a background in Consolidation, External Audit, Accounting, Internal Controls... Read More →
avatar for Lih Yen Chang

Lih Yen Chang

Chief Finanical Officer, EasyParcel
Chang has over 12 years of experience comprising C-suite, strategy, private equity, investment banking, corporate finance, and accounting across a wide array of industries, including logistics, eCommerce, bioeconomy, forestry, manufacturing and F&B.As the CFO of EasyParcel, a fast-growing... Read More →
avatar for Azizan Abd Aziz

Azizan Abd Aziz

Group Chief Finance Officer, BIMB Holdings Berhad
Azizan Abd Aziz is currently working as Group Chief Finance Officer with BI

Tuesday September 13, 2022 11:30am - 12:00pm GMT+08

12:00pm GMT+08

Embracing finance transformation and digitization to promote talent and culture agility
Transformation and digitization are commonly associated with technology and technical knowledge. However, contrary to what many people believe, transformation is a talent-driven phenomenon.

Organizations are facing growing concerns for talent growth and retention as part of the transition to the new normal. This is where technology can make a difference, and be an effective strategy to deal with these problems.

avatar for Diana Cheang

Diana Cheang

Regional Finance Controller, Fosroc
She works as Asia Regional Finance Controller with Fosroc , a multi-region construction solution and building services company. She manages finance team size of >30 from various countries across the region.A Chartered Certified accountant by profession, she has 11 years regional top... Read More →

Tuesday September 13, 2022 12:00pm - 12:20pm GMT+08

12:20pm GMT+08

Networking Lunch
CFO Executive Roundtable Luncheon (Sponsored)

Tuesday September 13, 2022 12:20pm - 2:00pm GMT+08

2:00pm GMT+08

Technology Presentation: The better way to budget, plan and report – with Corporate Performance Management
The pandemic proved that all companies, regardless of size, need to be equipped to tackle dynamic market shifts as they happen. The need to adopt more highly collaborative and more frequent planning cycles to help us plan or react faster to rapidly changing markets was now more important than ever. In this session, we will talk about CPM solutions and how it will transform the way you budget, plan, report and close.

avatar for Sam Cheo

Sam Cheo

Managing Director, SigmaConso Asia Pte Ltd
Sam Cheo is the Managing Director of Sigma Conso Asia, and has served some of the biggest groups in the Southeast Asia region and worked with international CPM software companies. He has over 30 years experience in the area of financial consolidation, and has helped 80% of the groups... Read More →

avatar for Sigma Conso

Sigma Conso

Sigma Conso
Sigma Conso, a privately held company based in Belgium and across Europe and Asia, has been delivering solution in the area of Corporate Performance Management (CPM), group reporting and analysis, and financial consolidation, since 2002.Prophix, a Canadian leader in cloud-based CPM... Read More →

Tuesday September 13, 2022 2:00pm - 2:30pm GMT+08

2:30pm GMT+08

Identifying what makes a modern finance function
What does it mean to define the finance function as innovative? Is it by the technology and tools they use? Or by the new working system they have adopted?

CFOs are expected to lead a team that can take on the ongoing transformation despite the economically challenging landscape today. How can they determine if their department and sub-units are prepared to take on the new era of Finance?

avatar for Ashraf Zabidi

Ashraf Zabidi

Group Chief Finance Officer, Gading Kencana Sdn Bhd
As the group finance leader, Ashraf who also a Chartered Accountant under Malaysian Institute of Accountants, Asean Chartered Professional Accountant (Asean CPA) and also a Member of Malaysia Institute of Management (MMIM) is responsible for the group finance functions including project... Read More →

Tuesday September 13, 2022 2:30pm - 2:50pm GMT+08

2:50pm GMT+08

Fireside Chat - Finance In A Different Standpoint: Investing To Drive Transformation
Building a business case to urge the management to invest into finance is always the main challenge for CFOs. In a traditional cost structure, investing in a new tool, technology, or even training is considered a cost more than an investment.

How can CFOs, or the supposed to be drivers of the capital, place the entire Finance into a new light where the management and boards can see the reasons why Finance should not be a cost-driven function?

avatar for Jayanta Chatterjee

Jayanta Chatterjee

Head of Finance, Metrod Malaysia
He is a Chartered Accountant with over 20 years of post qualification experience and presently the Head of Finance with Metrod Malaysia and also the member of Institute of Chartered Accountants of India, as well as the former Group Chief Financial Officer with one of largest gloves... Read More →
avatar for Chong Soon Lock

Chong Soon Lock

Finance Director, Adidas

Tuesday September 13, 2022 2:50pm - 3:10pm GMT+08

3:10pm GMT+08

Finance Transformation in Supply Chain: Why CFOs should advocate the centralisation of supply chain and operation
As part of their expanding role, CFOs and finance leaders are also now expected to be more involved in strategic cost management. However, the relationship between CFOs and supply chain finance has always been complex and dynamic. One single mistake in this area entails regulatory and reputation risks for organizations. 

At this point in time, everyone is forced to drive digitization in some way. In the area of supply chain finance, adopting progressive practices that optimize key processes and tasks such as BOM, costing, inventory, and vendor management could help CFOs understand the bigger picture and implement the necessary change timely.

avatar for Paul Puspanathan

Paul Puspanathan

Director Supply Chain Global Finance Operation, Baker Hughes
Paul is a person with high energy and self-motivated with over 21 years’ experience of finance leadership , ranging across a variety roles such as CFO, Supply Chain, Project Finance and FP&A.He is able to work with multiple cultures and balance with business need for success as... Read More →

Tuesday September 13, 2022 3:10pm - 3:30pm GMT+08

3:30pm GMT+08

Panel Discussion - Finance outside Finance: The role of CFOs as Business Partners
It’s always been said that the roles of CFOs are shifting and going beyond the traditional ways. Being one of the principal strategists and catalysts in an organization, their operations are now expanding outside finance and accounting.

They are now driven to create value for the organization instead of just generating reports, which limits them to focus on the past. However, is this a role that every CFO and Finance Leader can take on?

avatar for Chari TVT

Chari TVT

Member of the Board and Chairman of the Audit and Risk Committee, redONE Holdings Bhd
Chari TVT is a Business / financial consultant supporting a large listed conglomerate, National 5G Infrastructure company,  a global forensics & valuation company, large listed aviation infrastructure company  amongst others. He is also a Board member and Chairman of the audit and... Read More →

avatar for Dajmarehan Zolkipli

Dajmarehan Zolkipli

Chief Finanical Officer, Tune Talk
A qualified C.A.(M) with more than 20 years of experience, Dajmarehan Zolkipli has overseen the financial operations, strategic advisory and business growth from various industries such as telecommunications, food & beverages, property development and many more. Starting her career... Read More →
avatar for Murali Ramasamy

Murali Ramasamy

Chief Finanical Officer, IPG Media Brands
avatar for Syed Ibn-e-Ali

Syed Ibn-e-Ali

Chief Finanical Officer, Galaxy Racer
Ali is a Finance & Technology enthusiast with over a decade of Senior Leadership experience at a regional level, in various industries including SaaS, eCommerce, Video Games, entertainment & esports. He had the privilege of working in multiple geographies including the USA, South... Read More →

Tuesday September 13, 2022 3:30pm - 4:00pm GMT+08

4:00pm GMT+08

Coffee Break / Networking Session

Tuesday September 13, 2022 4:00pm - 4:30pm GMT+08

4:30pm GMT+08

Closing Remarks
Tuesday September 13, 2022 4:30pm - 4:45pm GMT+08
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